Air Force One equipment, previously under the PowerBilt brand, a licensee of Hillerich & Bradsby. has become a wholly owned entity doing business as Air Force One, based in Palm Desert, CA.
The new Air Force One, a U.S. company based in Palm Desert, CA, will continue to work with Hillerich & Bradsby entering into a licensee agreement with H&B to distribute nitrogen charged technology golf equipment for international markets. The PowerBilt name will not move forward with the new company in the U.S. “Our goal is to focus on getting the word out and to improve our distribution so we can reach our customers interested in trying our patented technology. We have proven technology that all levels of golfers have shown an interest in and we just need to improve on reaching them,” said Air Force One President, Ross Kvinge.
Air Force One is a recognizable premium golf equipment brand that is known exclusively to use compressed nitrogen in their product line and holds several patents in the golf sector to market nitrogen products. Compressed nitrogen provides tremendous support to the club face so every golfer can benefit from maximum COR and maximum trampoline effect.
Air Force One will continue to develop and expand their golf product categories, including drivers, fairway woods and premium irons under the new company. These products will include the re-launch of the DFX MOI and DFX Tour driver. New fairway woods, the AIR FOIL will be introduced along with two new irons – AFX Game Improvement and AFX Pro Series. In addition to the extension in equipment, the company will introduce a deluxe cart and stand bag along with a new soft cabretta leaver glove all under the AIR FORCE ONE brand.
“I feel this is a strong move for the Air Force One brand and the Nitrogen Charged Technology. In the past we had a broad range of products from recreational to premium. This confused the consumer as to who we are and what our goals were. We have seen this in the past with the likes of MacGregor, Spalding/Top Flite and even today with Wilson and TaylorMade with the Adams Brand,” said Ross Kvinge.
The new lines will begin to launch in February of 2016. Air Force One has launched a new website, with e-commerce capabilities, as well as, new Facebook, Instagram and Twitter accounts.
